In The News

Reporting onThe Fair Trade Jewelry Conference

by Diedre Woollard

In this article, Deidre Woolard posts her report of the fair trade conference sponsored by Rapaport at the JCK Show. The conference took place in early June.

(11 June, 2008)

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Easing Into Green

In this article by Michelle Graff writes for National Jeweler about the green movement. It heavily features Marc Choyt and Helen Chanter of Reflective Images. Marc authors this blog.

22 May, 2008
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A System for Transparency

Ronit Scheyer writes on FRE, developed by Marc Choyt with his company, Reflective Images. This article that appeared earlier this year.

2 March, 2008
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Rust Belt Research Blog Reports on ‘The Ethical Jewelry Handbook’

Rust Belt Research is a collaborative work of two designers, Anna Bario of Field & Fountain & Page Neal of F190. Rust Belt makes jewelry sourced from re-purposed materials using low-impact, environmentally conscious practices.

23 February, 2008
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Reflective Images Publishes ‘The Ethical Jewelry Handbook’

From: World of Diamonds Blogspot & Rapaport News


1 February, 2008

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Jewelry Business Guru by Cindy Edelstein Cindy is the Go-To Gal for business success and marketing intelligence for the designer jewelry sector

Successful Design-preneurs® subscribe to www.jewelersresource.com

8 November, 2007

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Blubrry.com – Industry Report: Marc Choyt & FairJewelry.org

Marc is a returning guest to the Better Process Podcast. He is a great writer and thinker and businessman. Over the past few years his manufacturing company has seen double digit growth, combined with a true sense of fair trade and truly green activities. He has funneled this enthusiasm for life into a blog that is seeing great numbers right out of the blocks.

He is becoming a spokesperson for the issue of fair trade in the jewelry business. What could a blog do for your small manufacturing company? I consider Marc to be a friend and always enjoy our conversations.

Eaton Podcast

July 23, 2007

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Rapaport News Interviews Marc Choyt at the JCK Show!

Marc Choyt, the author of this blog, is interviewed by Rapaport TV. See this podcast and hear Marc speak on issues of fair trade and ecologically responsible jewelry.

June 22, 2007

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New Website for Fair Trade in Jewelry

By: Tali Ayalon-Metser, Rachel Lieberman

At a time when the terms “conflict diamonds” and “dirty gold” have become widespread, and at a stage that gemological laboratories are developing ethical certificates and the issue of consumer confidence arises at every serious discussion – it was only to be expected that the following website – http://www.fairjewelry.org – would be launched.

The website is the brainchild of Marc Choyt, president of Reflective Images Inc. Its declared aim is to support the production, marketing and selling of jewelry, while placing emphasis on fair trade, social responsibility and eco-friendliness.

Choyt, who currently writes most of the website’s content, noted: “The website provides information for the jeweler and the consumer. For example, I wrote ten questions a customer can ask his jeweler to assure he is purchasing jewelry that’s ethically and environmentally responsible. I also wrote a companion article for the jeweler to sell to a customer with those concerns.”

Choyt noted that last week the company made the biggest sale in its history. The sale was the direct result of the company’s “progressive eco-values.” “I was happy to make this sale, but I regretted that there were no jewelers in the buyer’s area that could meet his standard.”

6 June, 2007
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Modern Jeweler: Making a difference from mine to market

Marc Choyt of Reflective Images, Santa Fe, New Mexico, a jewelry retailer and manufacturer of designer jewelry, attended the first Madison Dialogue Ethical Jewelry Summit on October 25 and 26, 2007, at the World Bank in Washington, D.C. Choyt is the author of a blog on fair trade issues at www.fairjewelry.org. He reports here on his experiences at the summit and the first steps toward fair trade gems, precious metals, and jewelry.

November, 2007

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